To help you with your diamond purchase Lazare has developed an app that is the ideal educational tool for buying a diamond, and can be used on your iPhone/iPad and Android.
Not only will it teach about cut, color, clarity and carat-weight demonstrated through easy-to-navigate videos and side-by-side comparisons, but it also has a GPS locator that will help direct you to their nearest Lazare Diamond Partnership Program retail jeweler. Below is a little little sneak peek on what it looks like, click here to download it.
Lazare Diamonds are cut to maximize sparkle, fire and brilliance. Cut is the most important of the 4C’s distinguishing a Lazare diamond, because it determines the optimum combination of brilliance, scintillation and fire. All Lazare jewelry is available in 18K and platinum, and of course they have a wide selection of diamond engagement rings that appeals to any taste: modern or classic. Below is one of their rings from their new dazzling Angelic Collection that any girl would be happy to wear.
Did you know that Lazare has had the original ideal cut diamond since 1919? So, you know you can trust the brand. They have the highest ethical and professional standards in the diamond and jewelry industry. Known as “The world’s most beautiful diamond” Ideal Cut – Ideal Beauty – Ideal Quality.